The Roc Lifestyle
Rocawear and Southpole, two of hiphops most successfull fashion brands, recently lost bids to naming the New Jersey Net's Continental Airlines Arena. Instead, Izod won the naming rights and will be naming the Arena, The Izod Center.
Damn! Aint that a b*tch. I was looking forward to it being named The Rocawear Center or something like that. But whatever.
Damn! Aint that a b*tch. I was looking forward to it being named The Rocawear Center or something like that. But whatever.
In related news:
Iconix Brand, which bought Rocawear from the Roc-A-Fella empire last year for 204mil has launched a community portal called "Rocawear Lifestyle". The Rocawear Lifestyle site is basically an online community to promote the Rocawear brand and to better interact with their consumers.
Labels: Fashion, New Sites, Rocawear
This entry was posted
on Tuesday, October 9, 2007 at 9:26 AM.
You can skip to the end and leave a response.
0 Comments:
Post a Comment